Cyclists Partnering With

Rob Andrew is one of the original co-founders of Cyclists 4 Community. During the day he is a partner at Lockton Companies, the largest privately held insurance brokerage firm in the world. Rob specializes in employee benefits and pension plan consulting. Early in the morning, late at night, and on the weekends you will generally find Rob out on his bike and active in the Boulder Cycling community. He is a masters racer for the Sklar Cycling Team focusing on road and Cyclocross. Rob also co-chairs Wednesday Morning Velo, Boulder’s pre-eminent networking event throughout the summer for local business people who love to ride and help each other’s businesses. Rob is married to Siga, his wife of over 28 years, and has two daughters, Sidney and Sofi.

Cari fell in love with cycling when she moved to Boulder in her young 20’s. As a weekend warrior, she was looking for an athletic challenge. After a couple years of racing in the local scene, Cari signed a contract to race professionally. In the 10 years of racing around the world representing USA Cycling and her professional sponsors, Cari always craved coming home to Boulder County for the community of cycling friends and multitude of cycling options Boulder provided. She has supported and given back to the local cycling community her whole career starting with creating the Flatiron Flyers Junior Cycling Team, including coaching indoor cycling classes and running women’s clinics. Cari is now a partner of a top real estate team in Boulder, Higgins Kalush Collective with Compass and gives back to the cycling community in other ways including serving as the Vice Chair of USA Cycling Board of Directors, sitting on the planning committee of Wednesday Morning Velo, and helping run a non-profit called Brake The Cycle. Cari is focused on helping Cyclists 4 Community succeed in it’s mission in creating a positive experience for all users of roads and bikeways.

Ed has lived and ridden his bike in Boulder since the late 1970’s. He has been involved in many facets of the cycling world throughout the years. He raced as an amateur, worked with the Coors Classic and toured by bike throughout Europe and New Zealand. After attending CU he founded and operated Cycle Logic bike shops. Ed went on to partner with several cycling component companies. He has served on several boards in and out of the bicycle industry. Currently, Ed owns and operates The KB Studio – a kitchen and bathroom design center in Boulder. Working with Cyclists 4 Community on the Jamestown and Lyons fundraisers has been very gratifying and Ed is looking forward to helping make Boulder County an even better place to ride a bike.

Susan Helm-Murtagh, DrPH, MM, is an Assistant Professor in the Department of Health Policy and Management at the University of North Carolina at Chapel Hill, where she teaches leadership, health systems structure and policy, and strategic planning to executive masters students and doctoral candidates. In addition, she is Principal of DreamWork Consulting, LLC (a non-profit leadership and strategic planning consulting firm) and co-founder and director of The Ellie Helm Foundation. She is board chair for the Davis Phinney Foundation for Parkinson’s, and served as board chair for the National Interscholastic Cycling Association (NICA), a non-profit, physical activity-based positive youth development organization, from 2018-2022. Susan has more than a decade of experience in non-profit board leadership and governance.

Previously, she was a vice president at Mosaic Health Solutions (a division of Blue Cross Blue Shield of North Carolina), where she was responsible for building and managing -- through acquisition, investment, and development -- a portfolio of health solutions products and services centered on information technology, analytics, and consumer engagement.

She’s competed in mountain bike, cyclocross, road and gravel cycling for more than 25 years. More importantly, her bike has allowed her to experience some pretty amazing places — Bhutan, New Zealand, Slovenia, Italy, Switzerland, France and the US.

Susan holds a bachelor of science degree in psychology and management from Duke University, a master’s of management (with distinction) in marketing and finance from the JL Kellogg Graduate School of Management at Northwestern University, and a DrPH from the Gillings School of Public Health at the University of North Carolina at Chapel Hill. She currently resides with her husband, Rory, and her two crazy Vizslas, LoLo and Loki, in Boulder.

Joseph bought his first bike, used, in 1976 for $2.00. He rode that single speed — pink with tassels — bike up and down west Arapahoe Avenue for much of his elementary school life. Although not a native, he has lived in Boulder since toddlerhood. Since giving up the pink one, he has purchased a few more, and tries to ride every day, year round. Whether that ride is commuting to work, riding up Flagstaff before sunrise, mountain biking on a local trail or on an indoor trainer, he is grateful for the huge beneficial impact cycling has had on his life. After seeing the impact C4C had on the devastated communities of Jamestown and Lyons (where Joseph graduated from High School) he knew he needed to join their efforts and start giving back to the communities who have supported him all these years.

Rob’s best memories from childhood were on a bike, and he continued that tradition when he moved to Boulder in his early 20’s; as a commuter, explorer of mountain roads, and participant in the weekly Boulder Cruiser rides. He has also been on several bike tours, including a journey around Lake Michigan and across Norway’s Lofoten archipelago.

Rob began his career in banking after earning his MBA from CU Boulder and he keeps close ties with the Leeds School of Business. He currently serves as Vice President of Commercial & Industrial Lending at Alpine Bank’s Boulder branch, where he works to finance operating companies in a wide variety of industries. He loves learning about business owners and what they’re passionate about and being a part of the community. While he works and plays in Boulder, his home is in Lafayette, where he lives with his wife Kanmani on their son Kavi.

With his second child on the way, Matt left a lecturer position at CU-Boulder teaching Spanish Language and Linguistics to raise his kids. On the side, he volunteered for the Boulder Nordic Club and the Club Andino Ushuaia, he worked as a freelance author specializing in nordic skiing, and spent the last several years restoring the 1904 home he lives in with his wife and two kids. Matt likes to ride but draws the line at rides lasting more than five hours.

Eric Long is one of the founders of WMV who along with colleague Ed Messman started the ride in 2000. Eric is President of First Western Trust Bank in Boulder. He has a long record of assisting companies and their owners with their financing and banking needs. Eric has lived in Boulder since 1990 and has four kids including three college seniors. He is also an accomplished mountain bike/road racer and newbie to off road triathlons. Eric has won his age group at Mount Evans twice and came in 2nd at the Xterra World Championship Triathlon in 2016. Think twice before challenging him on a climb!

Kristin Weber is a mom of three and a self employed graphic designer for Sugar Design Inc where she has been collaborating with the Boulder community to help market, brand and promote their brands for over 20 years. She has been a long time cycling ambassador in our community, first as Luna Chix Mountain Bike Ambassador and more currently as a Full Cycle Cross Ambassador, Castelli and Skratch Labs Ambassador. Her purpose driven mission is to get more people on bikes, teach them how to handle them on the dirt and enjoy being outside in beautiful Colorado. She is a 2x National Cyclocross Champion as well as a 2x Silver Medalist on the Master’s World cyclocross Championship stage. She is an avid skier and yogi and counts three quarters of her design business as cycling friends.

George Gerstle, a Boulder native, recently retired as Boulder County Transportation Director where he led the Department in becoming more multimodal, managed recovery from the 2013 floods, and led development of the first County Transportation Master Plan (and rode his clunker bike to work almost every day). Prior to his time at Boulder County, George worked in multiple roles at CDOT, including Multimodal Planning Manager, Environmental Policy Manager, and other roles in the environmental area. George has also worked for EPA, as Policy Advisor to Governor Roy Romer, for the State Air Pollution Control Division and for the local regional transportation planning agency in Monterey California.

Bio coming.